SABRINA&COMPANY SOCIAL MARKETING

Social Media Agency

Sabrina Espinal

Create Your Own Self-Care Plan

By

What does it look like to take care of yourself? What can you embrace and what can you do later when it comes to self-care? Only you can experiment with what you need and what works best for you. I recommend starting with either a morning or an evening ritual to set the tone of your self-care practice. Then add or remove practices as you build your own self-care plan.

MORNING RITUAL OPTIONS
Create a short morning ritual
Listen to a calming app
Write in a journal
Meditate for 7 minutes
Sit in silence
Light a candle
Stretch and breathe

FRIENDS TOGETHER OPTIONS
Nurture Relationships
Reach out to family and friends
Set a reminder for important birthdays

SALON TIME OPTIONS
Salon Time With A Bestie
Facial
Therapy massage back, neck, shoulders
Manicure
Pedicure
Haircut

HOME SPACE OPTIONS
Splurge on new bed pillows
Buy a new set of sheets and a comforter
Create a quiet space with books and wall art

RELAXING OPTIONS
Try a bubble bath or a long shower
Pick up soaps that have a soothing scent

SLOW DOWN OPTIONS
Being too busy is overrated and a health trap.
Reimagine what you are doing
Enlist the help of others
Let a few things go
Put yourself first – but not in a selfish way

EAT HEALTHY AND MOVE OPTIONS
You know what you should and shouldn’t eat
Move your body. Get out there and walk.
Put on music and dance

JOURNAL WRITING
The 52 Lists Project

Pick and choose ideas from this article and create a self-care plan that works for you.

Join Me On Instagram

Make An Impression

Sabrina Espinal
Sabrina&Company

©iStock Delmaine Donson

10 Ways To Shine In Your Own Business

By


Starting your own business is exciting and it can be overwhelming. Finding the right training, tools, resources, coaches, and like-minded people to support you on your journey can be difficult.  Here are a few ideas to help you build your business and keep your sanity.

PROFESSIONAL VIRTUAL TRAINING

The first stop is online training at Freelance University! Take classes and workshops for a month or sign up for a year. You can refresh or get clear on your niche, path, website, creating client packages, pricing, and everything in between. If you do take any classes, let me know. I’m a Mentor there and I would love to support you in their private online Facebook group. And the link is not an affiliate link!

FIND BUSINESS FRIENDS

Surrounding yourself with like-minded people will both motivate and inspire you to make yourself and your business a success. Fill each day with positive energy and with people that you love spending time with, even if it’s just in online groups.

Building a network of these like-minded professionals will give you access to people to bounce your ideas off of, which is so helpful when working on your own, as well as being able to learn from them too.

GET NETWORKING

It can be scary to put yourself out there but networking events are the quickest way to raise your profile in your local area. There are so many business networking events and most will welcome new visitors so prepare a short opener of what you do, take a pocket full of business cards and a smile!

INVEST IN YOURSELF

Personal growth can help us at work but also on a personal level. By taking time for yourself to experience something new or learn a new skill, you are helping stretch your mind, your comfort zone and potentially your client list.

PLAN

Making a plan of action for the year can sound scary but it’s something that has to be done. Your 12-month plan can be a working document, so you edit as you go or as things change, but without an initial plan and strategy, you won’t be able to figure out what tasks you have to do to get you to your end goals.

TAKE TIME OUT

Life can be busy and stressful which easily wipes our energy. If we’re not careful it can leave us feeling drained and, at worst, depressed and anxious. Take time to slow down and unwind, switch off and recharge. Your business needs you healthy. You need yourself healthy.

REFLECT

Taking time out to reflect on what you have achieved is a fantastic exercise, no matter what stage of business you are in. Have a monthly meeting with yourself to review your website stats, how many inquiries you received, how many new clients you took on, what digital products you sold, how many new social media followers you gained, what e-product had the most downloads, and anything else worth tracking.

When you see your figures and notes written down each month you’ll be able to see how you’re progressing, if you’re hitting any targets, and where you need to focus for next month. Be sure to celebrate all your successes, no matter how big or small the achievement.

CHALLENGE YOURSELF

Teaming with another business owner for an event or project can be an incredible way to challenge as well as push you. It holds you accountable for your own part of the agreement and you get to be a part of someone else flourishing in their line of work too which will give you such a boost.

KEEP YOUR CLIENTS HAPPY

We all know that customer service is key, but it can be easy to get complacent and expect clients to keep paying each month when really it could end at any time. No matter what other services or products you sell, our clients are our ‘bread and butter money’, they keep us going each month and we should be appreciative that they chose to spend their money with us by keeping every promise we make and sending everything when we say we will.

Send a client a card or small gift for their birthday, perhaps a voucher for their local café you know they like to work in or somewhere they take their children, anything you know they love. A small gesture could cost merely a few pounds but to them makes them feel cared for and that you really value them as a client.

WORK ON YOUR MINDSET

Our mindset is a powerful thing. When we start working alone from home after being used to a busy office of chit chat and phones ringing all day, it can be very isolating. And when our nearest and dearest don’t get what our new business is and are patronizing in their reactions, it can feel disappointing.

Some people just won’t understand what you’re doing and why… and that’s ok! As long as you know where you’re heading and what your business is all about then that’s all that matters.

If you perhaps start working with a client who isn’t a great fit for you and you’re not enjoying the work then keep a handy reminder of why you started your business nearby. You started up to work for yourself, not become an employee again.

Join Me On Instagram

Make An Impression

Sabrina Espinal
Sabrina&Company

 

Image ©Elisall at Twenty20
Some ideas curated from Charlotte Wibberley

 

Simple Ways To Embrace The Winter Season

By

The winter months encourage an element of hibernation in all of us. Take the time to consider how to transition your space into one of added warmth and comfort. A few simple changes will give you the opportunity to start anew and recharge.

Enjoy the process of getting into a cozy season and give your mind and body time to adjust. This article is inspired by Mindful Women, “Embrace The Season” by Caroline Rowland.

A Winter Comfort List

  1. Add texture and comfort to your home with deeper colors and knitted blankets.
  2. Create a temporary “mudroom” space by your door.
  3. Savory comfort food, long walks, and hearty fruits and berries.
  4. Freshen up throw pillows by ordering new pillow covers.
  5. Spend a few hours decluttering old coats, cookware, and holiday decorations.
  6. Enjoy the scents of pine and other spices in long-burning candles.
  7. Buy homemade marshmallows and make real hot chocolate.
  8. If you have a fireplace, light a fire.
  9. Bundle up and take a walk outside.
  10. Place magazines and books in a small basket.

Now, what would you add to this list?

Join Me On Instagram

Make An Impression

Sabrina Espinal
Sabrina&Company

© Bigstock.com alenkasm

Facebook Group Manager

By

Managing a Facebook Group isn’t easy. I’m a seasoned Facebook Group Manager (Admin & Community Manager).

A Facebook Group Manager acts as the bridge between a brand and the community it inspires to create and nurture in an active Facebook Group.

I’m always savvy in creating content and managing communications in both directions. Managing all communications, PR, social media, and events, among other things.

Building relationships and strengthing brand loyalty is my thing.

Hire me as your Facebook Group Manager.

Working with Facebook communities with 500 members and up.

Sabrina’s Buzz

“Sabrina is one of the most creative individuals we have ever met and are so thankful she is a part of our team. Knowing that Sabrina has the social media aspect of our business taken care of frees us up to focus on our areas of strength in moving our business forward.

Sabrina is a go-getter” and we have the utmost confidence in her abilities which allows us to trust her implicitly and never have a doubt that the job will get done and it will be done well. Sabrina also cares for our community of students through her engaging posts, creative and supportive comments, and vast knowledge and expertise.

Sabrina is top-notch in this industry and you can’t go wrong with her on your side! Thanks, Sabrina for all you do!”

Kelly and Craig Cannings
Founders of Freelance University and VA Classroom

LET’S GET STARTED

Make An Impression.
Sabrina Espinal
Sabrina&Company Marketing

 

Break Time On My Time

By

The other day I wanted to make a cup of tea with milk. I walked to the kitchen and realized that I was out of milk and quickly decided that I would go back to my computer and continue working.

Then I thought about all of the people in traditional jobs that were taking 15-20 minute breaks twice a day. Part of the perks of being on your own is that you can do what you want. But how many of us don’t take advantage of any a lifestyle where you make the rules?

So, I got up from my computer, put on my lipstick and left home to spend a little time in a near-by French Pastry shop, Financier Patisserie, for a hot cup of tea and a little conversation.

According to Meg Selig at Psychology Today…

Breaks increase productivity and creativity.

Working for long stretches without breaks leads to stress and exhaustion. Taking breaks refreshes the mind, replenishes your mental resources, and helps you become more creative. “Aha moments” came more often to those who took breaks, according to research. 

 Taking a break is good for the mind and soul. Now, if only I’d remembered to stop by the market and pick up milk!

Take A Break And Join Me On Instagram

Make An Impression

Sabrina Espinal
Sabrina&Company

Resource: Psychology Today
Image Credit  ©Tanya Truky on Unsplash

Talk About Your Business To Others

By


Let’s all do a “fierce forward”!

In my business, I often mentor and do start-up business happiness coaching (along with social media marketing). As a Business Happiness Coach, I often wonder why so many of us are reluctant to talk about ourselves and talk about our business.

That is a vast and deep subject but it certainly helps to have a plan…

  1. Everyone needs to “define their why”.
  2. Everyone needs to create an on-point Elevator Speech.
  3. Everyone needs to push past their fear.

And everyone should read this amazing article that will give you spirit, hope, and ideas to move on from fear.

Must Read by Tera McMullin
Small Business Owners Talk About Fear & How They Push Past Their Fear

Are you ready for a 90-minute  Business Happiness Coaching Workshop?

Make An Impression

Sabrina Espinal
Sabrina&Company

Image ©U Giano Currie